Industry : SaaS product

Design for Sparq Darshboard

A complete design for Spatrq current dashboard page, focusing on latest design trends and great user experience for their Shopify users.

Dashboard

Dashboard 2

Automated Campaigns

Analytics

Banner Setup

Filter Setup

App integrations

Billing

Billing Plan

Banner

Table

Integrations

Overview

Sparq is an advanced artificial intelligence-based search and discovery solution for your Shopify store. With advanced tools like Instant Search, Collection Filters, AI-based personalization, and real-time analytics, it helps improves customer satisfaction and improve store revenue.

Problem

The cards on these pages that displayed information were cluttered, and this was utilizing a significant amount of unnecessary space, as well as making it difficult for the users to accurately understand which sessions they previously attended or which sessions they have scheduled for the future.

Research & Analysis

We started by creating user stories for these pages and defining the most common use cases. We felt that it was essential to understand exactly what our user's common behaviors were within Sparq app. After doing so, we pivoted our focus to defining the necessary functionality of these screens. Since Sparq original designs were clunky and had many features that weren't necessary for immediate display, I spent time using findings from user research to design better information architecture.